English Translation

Ala Anzeigen-Aktiengefellfkhaft Vorfitser desRuffichtsratcs: ax Amann. Vorftand: Ermin Finkenseller (Vorfitser). DrFrichrich Wentsel. William WDilkens Berlin M 35. Potsdamer Str.68 - Fcrnruf: 22 77 81 Directorate-General 4.11.1940 Dear Secretary of State Frank ! Wehr- und Kriegswirtschaftliche Aufgaben an die Reichsbahn from month to month increased requirements. This tense traffic situation has led the Reichsverkehrsministerium to inform the broadest public about the necessity of a fully exploited and fast goods circulation. The proposals for this Enlightenment Action of the Reich Railway has been elaborated by Ala. In close cooperation with the advertising office for the transport of persons and goods, a series of ten advertisements was created on behalf of Ala by the Gesellschaft für Wirtschaftswerbung Solm & Co. In the period from 25 August to 28 September l940, this series gave a special note to the advertisement image of more than 530 daily newspapers and 30 specialist newspapers. Since I may well assume that this Enlightenment Action of the Deutsche Reichsbahn also has your attention, I would like to allow myself to hand over to you the closed advertisement series. With regard to the national and war-related significance, the editorials of the daily newspapers have strongly supported the Enlightening Action through their own work. The Reichsgruppe Industrie also supported the action by means of a number of valuable measures. The deputy chairman of the supervisory board of Ala, Dr.J.Herle, praised the action of the Reichsbahn as a model example of state education advertising in an article in the weekly newspaper "Das Reich", of which I attach a special print. o re Heil Hitler! State Secretary Karl Hermann Frank Prag IV, Czerninpalais St. S.V840 M1-1j-I-4/10